5 Lessons that Drive Sales

Salesperson's hand holding golf ball with $ sign on it

Golf offers lots of lessons for salespeople who want to drive sales. Let’s explore 5 key lessons we can take from golf to help sales leaders and sales reps become better sellers. Lesson 1 – Focus on Immediate Future In sales and in golf, it’s easy to dwell on the last bad thing. That’s human … Read more

How to motivate customers to buy

Checklist with 5 blank lines

Motivate customers to buy and crush your sales with 5 simple actions. The first step is to understand your customers’ needs and demands. When you do, you’ll crush your sales targets because you have the code for what motivates each customer differently. What’s next? Your customers will become even more motivated to buy when you … Read more

Sales Lessons from a Golfer’s Mind

Kneeling golfer controlling mental game

There’s a great book by famed golf performance psychologist, Dr. Bob Rotella, called The Golfer’s Mind. I’ve been rereading it, as I do occasionally, and keep observing so many parallels to sales and the emotional discipline it takes to truly be the best one can be. The book is all about how to stay in … Read more

Crush Customer Demands

I want it now, not later, checked on list in notebook.

Customer needs matter, but our customers also have demands they want us to satisfy. And customers’ demands are increasing with the huge volume of information and competitive data available to them. In the age of the buyer, our customers want to feel we’ve heard their demands and will respond to them. And … How well … Read more

3 Simple Steps that Nail Sales

Word "customer", centered, with several digital connectors pointing to it.

Get to know these 3 simple steps that nail sales every time …Know, Engage, Sell.

Sure, products and product solutions are important, but we need to connect them with stronger customer knowledge. That will get our customers to buy … and give ourselves a winning formula for sales results. Read more

7 questions to Build customer Trust

Flipchart with 3 options to check: yes, no, maybe

Ask 7 questions to build customer trust. What do your customers say about you? Do they say … Always looks out for me? Works hard to earn my business? Makes me feel like I made a smart decision? Listens carefully? Makes helpful suggestions? Builds my trust? Makes it easy to do business? So how many … Read more

5 lessons learned from golf

Golfer celebrating win

The other day, I happened to catch media coverage of a PGA tournament. The more I watched, the more I realized winners in sales are a lot like winners in golf … they both win by practicing 5 lessons they’ve learned. Lesson 1 – Prepare Golf winners spend years practicing and preparing for their events. … Read more

Rock your Sales with 5 Questions

Salesperson interacting with people.

Rock your sales with 5 questions.
1. How Can I Personalize My Sales Process?
Seeing customers as people first personalizes your sales process. Focus on building a connection with your customers while you’re collecting customer data. It’s the key to closing more deals.
2. How Can I Engage My Customers? … Read more

What Makes Tiger Tick?

Tiger Woods concentrating on lining up a putt.

What Golf Superstar Tiger Woods Can TeachSales Professionals About Winning Is Tiger Woods the greatest golfer who ever lived? Jack Nicklaus might think so. Nicklaus, a living legend himself, has said as much about Tiger, “He’s playing a game I’m not familiar with.” Tiger won the US Open as he was watched by over 9 … Read more

how to control data and social and close more deals

Confused looking salesperson

I Got Data. I Got Social. How Come I Got No Deals? You want to control your data and social and close more deals. But how do you do it? Salespeople are frustrated and stressed because, even with all the sales tools available to them, they still aren’t closing deals. They want to know why. … Read more