5 Lessons that Drive Sales

Salesperson's hand holding golf ball with $ sign on it

Golf offers lots of lessons for salespeople who want to drive sales. Let’s explore 5 key lessons we can take from golf to help sales leaders and sales reps become better sellers. Lesson 1 – Focus on Immediate Future In sales and in golf, it’s easy to dwell on the last bad thing. That’s human … Read more

How to Motivate Customers to Buy

Checklist with 5 blank lines

Motivate customers to buy and crush your sales with 5 simple actions. The first step is to understand your customers’ needs and demands. When you do, you’ll crush your sales targets because you have the code for what motivates each customer differently. What’s next? Your customers will become even more motivated to buy when you … Read more

Sales Lessons from a Golfer’s Mind

Kneeling golfer controlling mental game

There’s a great book by famed golf performance psychologist, Dr. Bob Rotella, called The Golfer’s Mind. I’ve been rereading it, as I do occasionally, and keep observing so many parallels to sales and the emotional discipline it takes to truly be the best one can be. The book is all about how to stay in … Read more